| The new "collection" Prada |
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The devil may wear Prada even. For Miuccia Prada, and so will go to Heaven for his collection of contemporary art. The famous designer has decided to not focus on just the quickly passing seasons and join the group of collectors of art - thereby focusing on the beauty often controversial, but eternal. Miuccia Prada has more than 15 years working as a collector of contemporary art, following in the footsteps not only creditable Peggy Guggenheim and the fictional hero of Proust's Charles Swann, but also to Charles Saachi or ... George Michael. However, goes a step further than the last - especially a devotee of the controversial art (Damien Hirst, Tracy Emin and Davda La Chapelle), since the plan to share their collections with others: planning to open in Milan 17.500 square meters of the museum, which will show his own, collections . An intellectual in the world of fashion These messages should not surprise anyone who knows the biography of Miuccia Prada. Although her name - framed in a beautiful ornament - the easiest to associate with luxury debossed on the bag, but this is one of the greatest intellectuals in the world of high fashion. Miuccia is renowned for its unconventional approach - with the rest of what you expect from a woman who has ever formally trained for the job ... mime? She appeared on the stage or the Piccolo Teatro in Milan, was a member of the Communist Party and has a doctorate in political science ... Besides the flagship wickedly smart Miuccia statement is a declaration that it completely does not know how to sew. Perfect complement to her life is her relationship with Bertellim Patricio, who was the owner of the factory, which apparently (so far says Miuccia) rather Údolní copied its bag idea. It is not known whether under the influence of postmodernist fascination with theories and lack of authenticity, or ... genuine feeling of aristocratic designer became involved with a man, whom she married eight years later. Their business-married duo - Patricio responsible, since the company's commercial dimension - is a legend in Milan. Explosive personality clash in the headquarters - gathered in front of the gutter press notes diligently every cry and invective, and the sounds of items. "The problem is that Bertelli is always my ideas" - explained after one of the juicy argument in an interview for The New Yorker "Miuccia. "He hates the feeling that is dependent on someone like me. But I have to admit that every thing is converted according to the instructions actually looks better." Art fashion, fashion art In May, The Art Newspaper reported the news that Miuccia Prada and Patrizio Bertelli, her husband hired the Dutch architect Koolhaas Rema that addressed the transformation of post-industrial area located south of Milan in the exhibition space with a permanent exhibition of their collection, which has 500 works Ponda. The cost of the project is 25 million. euro and the opening of the museum is planned before 2012. Devotees of art are blurring the hands - among the works bought by Prada Foudation are among the works of such artists as Anish Kapoor, Louise Bourgeois, Sam Taylor-Wood, Francesco Vezzoli and Thomas Demand. Some of the work to 1995 is presented, or was in the gallery on Via Fogazzaro foundation in the center of Milan, where he also hosts a regular fashion shows Prada. At this point, where you can see an exhibition by Swedish artist Nathalie Djurberg, whose works can be seen even in the fourth Berlin Biennial. A successful marriage of art and fashion Prada seen not only in the "intellectual" clothes, but also on the heels of other fashion house ... Let us hope that one of the thirty most influential women in the world and here designate the new trends. |
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